this is the latest branding approach guide, sort of in response to Christina... just running it past Jon for the final time, then I'll send it on to all, if ...
Dear Paul, Since the discussion has been 'multilateralized' faster and more widely than you anticipated, let me put my two cents in before I leave tomorrow for...
Hi Norman Interesting thoughts. I think you should read the .pdf I've just sent and then I'd be interested to know if you still think the same thoughts. ...
Dear Paul, When was the PDF sent? I didn't get it yet. By the way, BBC World Service is broadcasting a short feature on SRI in Nepal on its ASIA TODAY program ...
Hi Norman, Now 3.00pm..so missed it. Sorry, I meant the .pdf you've got with all the bumpf about pyramids and simplicity of branding. You did read it? Kindest ...
Dear Paul, if VeuveCliquot asked you for a rebranding, would you suggest to call their product 'SimpleChampagne'? I agree with your comments. * The pyramid...
Dear friends! just found an interesting article that shows that our assumption that specialty rices are booming is not flawed. 'Rice is the new pasta'. It also...
Hi Christina et al Some extremely valid points. Except the Veuve Clicguot (named after the founder Philippe Clicquot and the widowed (veuve) wife of his son)....
As I will be at the Natural Products Expo next week, I will take along the various concept ideas and informally conduct a small market survey, getting ...
Paul, what I tried to say with my previous emails was, yes, to call our product SRI, but, no, not to explain everything from how its grown to how its good for...
Hi Christina, There's no need to apologise. I merely make a point: Simplicity is the art of removing the uneccessary so that the necessary may speak (Hans...
as I said before, I would really enjoy being in one (real) room with you to discuss all this. I will be in London from October so I guess I'll stop by some...
Dear Christena, The name "Simple rice" to a "complex rice" and why branding! I don't know whether we can call it simply "OUR RICE" Wouldn't it catch the eye...
Gamini, that resonates with me. I will add it to the various concepts that I take along to the Natural Products Expo in Washington, DC next week and do some...
Dear Christina, dear all, I didn't involve in the discussion, because I was out of the country (Cambodia) for a training on value chains! What I learnt there...
Dear All, Just a quick intervention here in response to Georg's email. I will be visiting the Biofach expo in Washington, DC and will return I hope with a lot...
Dear friends! Sorry for the long silence. I have been very busy during the last weeks, leaving Madagascar and moving to London and getting prepared for my new...
Dear Christina, Thank you for your email and thank you for the strategy recommendations. I will share with you later our comment, if any. All the best, Koma ...
Dear friends! Good news from the European rice front: Yesterday, I hosted a very successfull rice promotion event in Zurich, in cooperation with our partner...
Dear Christena, Thanks for sharing the interesting news on red rice promotion and congratulations on your efforts therein. We are very much interested in such...
Thanks, Christina, for your report on the outcome of the SwissRe luncheon. I think this demonstrates very tangibly the value of working as a partnership. If we...
Dear Chrisitina, Thank you for this good news. I hope that we can also join them later. In Cambodia, we will have around 150 tons from CEDAC supported farmer...
Dear Christina, Thanks for very good news from Europe regarding SRI rice marketing. This news encourage me for further work on SRI promotion. We are in initial...
Dear all, I am sorry to answer you only now but I was all out of office, also, we had a long week end and I am just back in office today. We’re Koloharena...
Dear Hasina, I was very glad to receive your message commenting on Christina's report from the SwissRe demonstration of SRI rice. We hope that more ...
Dear friends! I wish you all a happy, successful 2006! And I hope and believe that the new year will bring lots of progress for the SRI Rice Marketing...
Dear Gamini, dear Koma, based on the very positive experiences that the Koloharena has wit hthe Slowfoods foundation, I would like to suggest that you farmers...
